The Shang dynasty (Chinese: 商朝; pinyin: Shāngcháo), also known as the Yin dynasty (殷代; Yīn dài), was a Chinese royal dynasty that ruled in the Yellow River valley during the 2nd millennium BC, traditionally succseeding the Xia dynasty and followed by the Western Zhou dynasty. The classic account of the Shang comes from texts such as the Book of Documents, Bamboo Annals and Shiji. Modern scholarship dates the dynasty between the 16th and 11th centuries BC, with more agreement surrounding the end date than beginning date.
The verse refers to the Shang dynasty which had been at its nadir gave rise to a new era where the bright King emerged as a saviour of the country. The ancient Chinese classics used the image of a phoenix as a propitious herald of peace and prosperity.
Since ancient times, whenever there was a period of turmoil, the phoenix would not appear. During times of peace, if a Holy Lord was born, the phoenix would crow to welcome the Holy Lord. For example, during the reigns of Emperor Yao and Emperor Shun, people could hear the crowing of the phoenix resounding across the fields. But by the time of King Wu, the phoenix disappeared. By the end of the Shang dynasty, transitioning to the era of King Wu of Zhou, the phoenix once again crowed on Mount Qizhou to announce that the Holy Lord was about to appear.
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